Mythical stories teach us about our human universal archetypes, the grand patterns of life.

When I read about the archetypes in Jean Shinoda Bolen’s books I felt like I had hot rocks in my hands. I recognized these people in the corporations where I worked. Zeus was alive and well! I thought had I known these personality styles I would have been better equipped to deal with them, what to expect of them and what they expected from me. Being responsible for Executive Development I felt compelled to bring this information into our leadership conversations. -Lana Wertz

Jean Shinoda Bolen, Gods in Everyman, page 7

Because archetypal images are part of our collective human inheritance; they are “familiar.” Myths from Greece that go back over 3,000 years stay alive, are told and retold, because the gods and goddesses speak to us truths about human nature. Learning about these Greek gods can help men understand better who or what is acting deep within their psyches. And women can learn to know men better by knowing which gods are acting in the significant men in their lives as well as by finding that a particular “god” may be part of their own psyches. Myths provide the possibility of an “Aha!” insight: something rings true and we intuitively grasp the nature of a human situation more deeply.