Privacy Policy

exec.TRAITS is a product of Lana Wertz Executive Development LLC. We place the highest importance on respecting and protecting the privacy of our customers. Our most important asset is our relationship with you. We want you to feel comfortable and confident when using our survey. We intend to analyze the data set for patterns and research purposes. Your name will never be used in this research, nor will we provide it to anyone. Our consulting and counseling services are entirely confidential.

Through various technologies we collect information from our Internet visitors. This information is then stored in a secure database which is accessible by select members of the Lana Wertz Executive Development LLC staff and our internet partner, SurveyGizmo. exec.TRAITS uses data collected on the SurveyGizmo platform to include: name, address, demographics, contact information, survey responses and results. This data allows us to provide users with specific content based on survey responses, indicated interests and preferences on our website and through communications such as tailored e-mails. Users may provide as much or as little information as they choose on fields that are not required. However, the omission of certain information may limit the value of the exec.TRAITS Survey experience for the web visitor. Most of the information requested is required in order to receive the various  exec.TRAITS services for the sections listed above. All required information fields are marked accordingly. No information collected is shared with unauthorized third parties.

exec.TRAITS provides reports for research, presentations, publishing, and internally for sales and marketing purposes. These reports include aggregate information about our users. No information contained in the reports is shared with outside companies to contact members directly.

exec.TRAITS and SurveyGizmo use cookies to save your personal information so you don’t have to re-enter it each time you visit various sections of our site. Cookies are a standard internet technology that allow us to store and retrieve the login information on your system. Cookies, by themselves, cannot be used to determine the identity of any of our users.

In addition, when a web visitor comes to from certain other web sites, a cookie may be placed by a third party ad server that helps exec.TRAITS understand how new members come to our site. The third party ad server places similar cookies on other web sites so that it understands your interests across web sites.

Although cookies must be enabled to access certain sections of the exec.TRAITS and SurveyGizmo websites, this specific third-party cookie does not have to be present in your ‘Cookies’ folder to access our site. If you wish to eliminate cookies placed by this third party server, you must delete them from the ‘Cookies’ folder in the ‘Windows’ folder of Microsoft Windows systems. If you are not able to determine which cookies are being set by this server, you may choose to delete all cookies. However, this action will eliminate any control information that has been set-up by other web sites you visit. In the case of exec.TRAITS, the next time you visit: a new cookie will be placed to guide your session interaction.

The exec.TRAITS website has implemented reasonable security measures in an effort to prevent the loss, misuse or alteration of the information under our control. exec.TRAITS and SurveyGizmo use reasonable networking, server, database, and procedural mechanisms in an effort to safeguard the integrity and privacy of data. Our Payment process is secured through Stripe, SurveyGizmo’s payment partner. No credit card information will remain on exec.TRAITS or SurveyGizmo.

exec.TRAITS also protects user information off-line. All of our users’ information is restricted to individuals employed by Lana Wertz Executive Development LLC. Only employed individuals who need the information to perform a specific job are granted passwords to access personally identifiable information. Furthermore, all employed individuals are kept up-to-date on our security and privacy practices. Lana Wertz Executive Development LLC is committed to protecting the privacy of our visitors and we will continue to review and implement new technologies as necessary to maintain the security of our networks and servers.

The exec.TRAITS web site may contain links to other sites throughout its existence. Please be aware that Lana Wertz Executive Development LLC  is not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects personally identifiable information. This privacy statement applies solely to information collected by this website.

Because we want our users to feel completely comfortable using the exec.TRAITS services, you have the option of not receiving e-mails as part of our service. You may answer ‘no’ to “Are you interested in receiving occasional emails from exec.TRAITS regarding specials and exciting news?” on any of our forms and you will no longer receive e-mails as part of our service. In addition, you have the option to opt-out of our email communication services anytime you receive one by clicking the Opt-Out link at the bottom of the email message.

If you have any questions about our Privacy Policy, or our site in general, please direct them to